THG The Future of Commerce

THG (The Hut Group) hosted the "Future of Commerce" event, aimed at bringing together industry leaders from around the globe to one central location. With the aim of exploring the latest trends and innovations shaping the future of commerce, the event provided a platform for thought-provoking discussions and networking opportunities. To ensure a seamless experience for attendees, THG entrusted PS2 Print with the task of managing the printing, signage, display, and wayfinding aspects of the event.

PS2 Print rose to the challenge by transforming the venue's huge hallways and receptions into visually engaging brand experiences. Through the strategic placement of branded vinyl wraps, door wraps, totems, and exterior banners, PS2 Prints created a cohesive and visually stunning environment that guided attendees throughout the event space. The integration of THG's branding across all elements not only reinforced the company's position as an industry leader but also facilitated clear navigation for participants.